Businesses must know where to put their items and how much to charge for them based on who they want to sell to. Getting people to buy something is all about setting prices right.There are a few things to learn from Walmart's marketing mix: Walmart differentiates its different stores to generate high brand recall.A fleet of delivery trucks makes it easy to get things from door to door.Walmart stores, mostly in the U.S., are strategically placed in places that are good for business.The company can keep track of whether they are on the way or in stock.A well-organized network of distribution centers that makes it easy for businesses to pick up orders and send products straight to customers.A powerful eCommerce platform lets people buy things without going to a real store.Walmart uses several strategies to make sure that all aspects of location, which is part of the marketing mix, are effective and efficient: Customers care a lot about where a business is and how easy it is to get to. Location is important for every business. ![]()
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